NEW PROJECT: Evaluation of innovations in journalism curricula at top U.S. universities. Project of the Shorenstein Center at Harvard University in cooperation with the Carnegie Corporation und the Knight Foundation (01-05/2008) more
Handbook of Public Opinion Research(Buchcover)
 NEW:
"The SAGE Handbook of Public Opinion Research" (Edts.: Wolfgang Donsbach & Michael W. Traugott)
Public opinion theory and research are becoming increasingly significant in modern societies as people's attitudes and behaviours become ever more volatile and opinion poll data becomes ever more readily available. This major new Handbook is the first to bring together into one volume the whole field of public opinion theory, research methodology, and the political and social embeddedness of polls in modern societies. It comprehensively maps out the state-of-the-art in contemporary scholarship on these topics.
With over fifty chapters written by distinguished international researchers, both academic and from the commercial sector, this Handbook is designed to: give the reader an overview of the most important concepts included in and surrounding the term 'public opinion' and its application in modern social research; present the basic empirical concepts for assessing public opinion and opinion changes in society; provide an overview of the social, political and legal status of public opinion research, how it is perceived by the public and by journalists, and how it is used by governments; and, offer a review of the role and use of surveys for selected special fields of application, "The Handbook of Public Opinion Research" provides an indispensable resource for both practitioners and students alike.

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Wolfgang Donsbach has been chosen to receive the 2007 Helen Dinerman Award. The price is awarded annually for extraordinary services to public opinion research. See dedication as PDF

International Encyclopedia of Communication: The Project.
Open as PDF
Wolfgang Donsbach will be on a sabbatical leave during the Summer Term 2007 and the Winter Term 2007/08 due
to his role as General Editor of the International Encyclopedia of Communication (http://www.communicationencyclopedia.com).

The German Research Foundation (DFG) pays for a deputy professor who takes over Donsbach's teaching obligations (http://www.dfg.de/en/research_funding/individual_grants_programme/sabbaticals/index.html)
Dr. Wolfgang Schweiger, Ludwig-Maximilians-Universität München will take over the position for one year (http://www.wolfgang-schweiger.de)

 

Joint paper by Robert L. Stevenson (+ 2006) and Wolfgang Donsbach at ICA-Conference 1984 as PDF

Donsbach's presidential address at the ICA conference 2005 now printed in the Journal of Communication as PDF

Interview with the"Chronicle of Higher Education"- What We Have Here Is ... the International Communication Association by Carlin Romano

See the ICA 2006 press-documentation (in German)

See Pictures from ICA and DGPuk
ICA
          ICA conference in Dresden 2006, June 19-23.

New publication:

Unabhängigkeit von wirtschaftlichen Interessen als Qualitätsindikator im Journalismus. Wie Medien beteiligter Verlage über den Konflikt auf dem Berliner Zeitungsmarkt berichteten (Independence from economic interest as a quality criterion in journalism. How the publications owned by publishers with interests in the deal covered the conflict about the Berlin newspaper market). In: Weischenberg, Siegfried, Loosen, Wiebke und Beuthner, Michael (eds.): Medien-Qualitäten. Öffentliche Kommunikation zwischen ökonomischen Kalkül und Sozialverantwortung. Konstanz: UVK Medien, 129-147 (with Diana Müller)
Blackwell Publishing's International Encyclopedia of Communication, jointly published with the International Communication Association (ICA), will be published in 2007. Wolfgang Donsbach is General Editor.  
For more Information click here
Voters' Sentiment in the Media-Democarcy (Cover)
 "Wählerstimmungen in der Mediendemokratie: Analysen auf der Basis des Bundestagswahlkampfs 2002" (Elisabeth Noelle-Neumann, Wolfgang Donsbach, Hans Mathias Kepplinger) - "Voters' Sentiment in the Media-Democarcy: analysis on the basis of the German general election campaign of 2002"  
The book presents the latest research results on how the media influence the voters' sentiement and the dynamic of shaping public opinion during election campaigns. Furthermore, the book describes the signals of orientation the media offer to the mostly undecided voters. The analysis focuses on the German genereal election campaign of 2002, which was dominated even stronger by the media representations than earlier election campaigns. Especially, televion played an outstanding role. The campaign was characterized by huge swings in the voters' sentiements.
For the second time, the "Institut für Demoskopie Allensbach", the "Institut für Kommunikationswissenschaft" (Department of Communication Sciences) at Dresden University and "Institut für Publizistik" (Department of Journalism) at the University of Mainz cooperated closely in order to scrutinize and understand the often subtle prozesses of voting decisions in the Media-Democarcy by conducting comprehensive content analyses and polls.

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  papers to come
 
   
29.09.2007

Boundaries of the "basic supply" by the public broadcasting stations. MDR Symposium "The Digital Revolution-New Chances for Information, Education and Culture", Leipzig, Germany
28.09.2007 Politics and Politicians in Crisis- The Media as Fire Accelerant. Landeszentrale für politische Bildung, Riesa, Germany
09.10.2007
"Evaluation of academic events for the broader public"". Workshop for "City of Science", Braunschweig, Germany
15-17th. 10.2007
"Trends in Media Use and the Need for Media Education". Conference
"Effects of Globalization on Education, Sciences, Media and Society", Bratislava, Slovak Republic
20-21.10.2007
"What Professional Journalists Should Know About Communication Research". Conference "Harmonious Society, Civil Society and the Media" held by the Communications University and the International Communication Association, Beijing, China. Schedule		  
24-26.10 and
21-23.11.2007 		Public Opinion Research as a Methodological and Political Problem" and "Research Results for a Professional and Best-practice Journalism.", Lectures at the Universidad de Navarra, Pamplona, Spain Schedule